Supported by Sagentia
After considerable effort, resource, and investment, your new assay is meeting accuracy and consistency requirements in the lab and promises to be a genuine solution to a real problem. Now it's time to consider how it might manifest itself as a product. The problem is that the effort, resource, and investment are set to continue. Poor design decisions at this stage will turn a viable product into a non-starter. The opposite is also true; wise decisions now can turn a good idea into a world-beater. Commercial success will require a cost per test and ease of use better than the opposition.
Nick Collier Chief Technical Officer Sagentia
Steve Brown Senior Engineer & Team Leader Sagentia